Collection: Sebago

It all began in Westbrook, in the heart of Maine, amidst pine forests, rugged coastlines, and endless skies. It was here that three Americans – Daniel J. Wellehan Sr., William Beaudoin, and Joseph Cordeau – founded the Sebago-Moc Company with a clear idea: to create authentic, durable, and versatile footwear, handmade with the same care as Native American traditions. Thus, the Beefroll Penny Loafer was born, the first model from Sebago's Citysides label: fine leather, sturdy stitching, and a sole capable of tackling any terrain. It immediately became a symbol of American quality and a timeless style icon.

After revolutionizing the American wardrobe with its moccasins, Sebago wrote a new chapter: the first model of the Docksides® line was born, the boat shoe that became synonymous with freedom and adventure. Designed for safe movement on boats and on land, Docksides conquered the nautical world and beyond. Over time, its success transformed it into a lifestyle icon, a symbol of relaxed elegance and a seafaring spirit.

On July 31, 2017, Sebago became part of the Turin-based BasicNet Group. A new creative energy that relaunched the brand worldwide, while maintaining its American heritage and philosophy: authenticity, quality, and material research. Today, Sebago expands its creative horizon by introducing a unisex clothing collection, inspired by timeless style and true to the brand's aesthetic codes.